Amazon | Seller Central Management

Amazon is one of the most trusted brands not just in the US but as well as other countries like Canada, UK, Australia and many more. Amazon provide every customer with what they need when they need it and it’s no secret: you’re a big part of how Amazon offer the best shopping experience possible.

The question is, How do you get started if you’re new and want to start your own Amazon store? If you’re already selling in Amazon,

How do you grow your business?

• Choose a selling plan
• Create a Seller Central account
• Configure your Seller Central account
• Enroll your brand

Setting up your store is easy if you have the necessary documents. The challenge starts when your Seller Account is activated, How do you sell your products? What are the things you need to do to attract customers?

Now you need to upload the products that you want to sell. To make sure that you get the customers attention, your product page should be optimized and appealing.

How do you do that?

• Copywriting

  Good copywriting involves crafting compelling and persuasive descriptions of your products that highlights the benefits and features of your product to potential customers.

• SEO

  Search Engine Optimization or SEO, on the other hand, involves optimizing your product listing for specific keywords that potential customers might use when searching for a product like yours on Amazon. This will help your products visibility in search results and would likely lead to a sale.

• A + Content

  Position your brand and bring products to life with A+ Content—an advanced option for adding rich text, imagery, HD videos, banners, and other features to Amazon product detail pages. A+ Content can help increase sales by up to 20%

Overall, effective A+Content, copywriting and SEO can be crucial in helping your product stand out on Amazon and reach your target audience.

The Buy Box winner will go on to make more sales than any other seller for that product (unless, of course, there are multiple high-ranked sellers – then, they will rotate in the Buy Box, each gaining their share of product sales).

Sellers that reach the “top” of the Buy Box are considered high quality, which is reflected in their positioning.

There are a lot of factors and criteria to win the Buy Box consistently and the most common are Customer Reviews, Logistics and Price. You will need a team of Amazon professionals to help you achieve this so you can focus on growing your business.

Customer Service – Customer Experience

A great customer service affects the whole customer experience and this is very important if you want to be successful selling in Amazon.

Not only you will get a good review from customers but it will also help your brand or products visibility to get more customers.

Most customers check the reviews on products before making or deciding to make a purchase. With this in mind, you have to make sure that you can answer customers concerns or questions in a timely manner.

Amazon has a SLA (Service Level Agreement) about replying to customers. You need to answer customer concerns whether they are complains, just a simple question or about the status of their order.

You have 24 hours to answer or else your ranking will definitely be affected or worse, you lose the Buy Box if you already have it.

Getting The Right People

Everything that was discussed are essential and can be done with the help of the right people. For those who are just starting their Amazon business, it can be scary in the beginning and hiring people can be difficult and expensive if you will do it alone.

That’s why here at transcosmos, we make sure you get the right talent for the job and we will guide and support you all the way in getting the right people to help you grow your business at an affordable rate (honestly it’s below the average rate from your onshore talent).

But with the same level if not more than the capability of the onshore professionals in your area.

We don’t hire a jack of all trades but we will get you an expert on a particular domain in the Amazon marketplace to give you the desired result.